Product Manager, Eyecare
- Bangalore, Karnataka
- Permanent
- Full-time
- Actively engage with multiple stakeholders in order to foster gathering of insights.
- Support implementation of Marketing-led initiatives including supporting coordination with partner agencies to deliver appropriate campaign content, logistic support for cycle and kick-off meetings, patient-focused solutions and multi-channel and digital campaigns.
- Share In-Field best practices, and support In Field Teams in their tactical executions in order to align In-Field Team activities
- Support marketing colleagues in the development of Marketing materials, in gathering information for forecasting, KPI monitoring and budget tracking as appropriate.
- Liaise with Commercial Excellence to execute market research and customer interviews to inform Brand Planning.
- Bachelor's Degree or equivalent, marketing qualifications preferred.
- Sales or customer-facing experience and/or experience of working in other functions preferred.
- Understands the market, range of customer and stakeholder needs as well as issues related to the therapy area, the healthcare environment and evolving landscape.
- Knowledge of the pharmaceutical industry business, policies, and procedures.
- Ability to apply strong patient empathy and understandings of customer needs when developing tailored messages and materials.
- Knowledge of basic marketing skills and principles for conducting market research.
- Knowledge of basic marketing skills and principles for conducting market research.