Roles & ResponsibilitiesLead Generation- Identify and qualify potential leads through research and outreach.- Reach out to cold prospects- Develop and maintain a robust pipeline of opportunities.- Nurture these leads through content and presentations- Assist the marketing team in preparing presentations to prospective clients.- Articulate the value propositions of our services to diverse audiences.Email Marketing- Design and execute targeted email marketing campaigns to engage prospects.- Monitor and analyse the effectiveness of email campaigns.Funnel Management- Manage the sales funnel from Lead generation to closure.- Ensure timely follow-ups and engage with prospects on an ongoing basis- Align the Business Development team on sales queries and movements of prospectsCustomer Relationship Management (CRM)- Utilize CRM software to track all sales activities and client interactions.- Maintain accurate and up-to-date records of all leads and opportunities.- Help set meetings, submit RFPs on portals