Responsibilities :Think strategicallyTake ownership of research themes, including defining the key perspectives, planning all content, and working with marketing to amplify and extend the reach of published assetsMust be an agile strategic planner should manage each thought leadership project throughout the value chain by thinking strategically and acting swiftlyDrive thought leadership projects by conversing, collaborating and coordinating with industry vertical leaders, offering experts, and enabling functions (e.g., Marketing, Public Relations) across geographies to understand needs and align to Infosys strategyUnderstand Infosys services, strategy, and client engagements, and define unique perspectives and engaging narrative angles. Help Infosys units articulate their expertise, and increase their quality and volume of thought leadership contentCollaborate with Knowledge Institute colleagues (writers, analysts, designers, editors, other producers and the studio) to guide research and content creationDevelop insightsDevelop and use structured outlines to develop story logic and generate supporting evidence like statistics and storiesLead and conduct primary research - quantitative through surveys and data, and qualitative through clients and interviewsLead and conduct secondary research - gather evidence, through quantitative research and sampling interviewsGuide Infosys experts to shape logical arguments (perspectives)Write contentThe Knowledge Consultant should craft high-quality thought leadership contentAssess content based on thought leadership framework and redesign according to our standardsIndependently develop, and write thought leadership, with a mix of industry and service offering emphasisDevelop output: white papers, points of view, blog posts, external articles, infographics, and case studiesPresent outputThe Knowledge Consultant should elicit insights and recommendations through a compelling story for internal and external action and publicationPrepare, participate, and periodically represent Infosys in industry conferences and seminarsParticipate in discussions with the analyst community (e.g., Gartner and Forrester)Additional Responsibilities :Role is based out of BangaloreTechnical and Professional Requirements :8+ years in research, analysis, writing, reviewing and editing with an understanding of industries, functions and technologiesPreferred Skills :Domain->Content Design->Content Strategy->Product Content,Domain->Content Design->Content WritingGeneric Skills :Domain->Video Design->Scripting and Story BoardingEducational Requirements :Bachelor of EngineeringService Line :Infosys Knowledge Institute
