1) Identify new business opportunities and expand the company's customer base2) Achieve monthly, quarterly, and annual sales targets3) Drive primary and secondary sales4) Ensure product availability across all key outlets5) Appoint and manage distributors within the territory6) Ensure effective stock availability and inventory control7) Lead, train, and motivate Sales Officers / Sales Representatives8) Set targets and monitor team performance9) Conduct regular field visits and joint calls10) Implement promotional schemes and campaigns11) Maintain credit control and minimize outstanding dues
