
Head SEO
- Mumbai, Maharashtra Bangalore, Karnataka
- Permanent
- Full-time
- 5+ years of CLM and Product marketing experience in a growing business
- 8-12 years of experience in SEO, with at least 2 years in a leadership role
- Must have prior experience in equity brokerage/fintech
- Well-rounded interpersonal skills, and experience interacting with diverse personalities
- MBA degree from a tier 1/2 business school
- Bachelo's degree in technology or engineering from a tier 1,/ school
- Be responsible for managing the Customer Life Cycle (across onboarding, activation, segment progression, churn prevention and resurrection)
- Be responsible for planning and execution of acquisition and retention campaigns via various channels such as Push, In-App, Email, Social, etc.
- Responsible for driving gamified and incentive based programs/campaigns with a well defined social element attached to it while understanding the target group, positioning, offer/CTA.
- Supervise the execution, monitoring and measurement of marketing campaigns and their success, and also maintain regular measurement of the ROI of campaigns.
- Ensure that the organisation's brand and identity is adhered to in campaigns and in all communication channels.
- Leading all the efforts required for go-to-market (GTM) plans for various products and services and working closely with the various internal stakeholders to ensure GTM plans can be effectively implemented and iterated.
- Partner with the Analytics team to dig deep into the data and provide actionable insights, identifying new opportunities.
- Collaborate with Product team to build Growth Products to empower (Customer Lifecycle management) CLM
- Using user & market research, user feedback, user usage and competitive analysis to identify new campaign opportunities and enhancements.
- You are knowledge-hungry when it comes to VDA and Web3, always eager to dive deeper and stay ahead in this evolving space.
- The world of Web3 and VDA excites you, fueling your curiosity and driving you to explore new opportunities within this dynamic landscape.
- You act like an owner, constantly striving for excellence, impact, and tangible results in everything you do.
- You embrace a 'We over Me' mindset, growing individually while fostering the growth of those around you.
- Change is your catalyst, igniting your passion to build and innovate.
- You think outside the box, unbound by limitations or doubt, always pushing the boundaries of what's possible.
- Design Your Own Benefit: Tailor your perk package to fit your unique needs. Whether you're eyeing a new gadget or welcoming a furry friend into your life, our flexible benefits ensure that you can prioritize what matters most to you.
- Unlimited Wellness Leaves: We believe in the power of well-being. Take the time you need to recharge, knowing that your health is our priority. With unlimited wellness leaves, you can return refreshed, ready to build and grow.
- Mental Wellness Support: Your mental health is as important as your professional growth. Benefit from access to health experts, free counseling sessions, monthly wellness workshops, and regular team outings, all designed to help you stay balanced and connected.
- Bi-Weekly Learning Sessions: These sessions are more than just updates-they're opportunities to fuel your growth. Stay ahead with the latest industry knowledge, sharpen your skills, and accelerate your career in an ever-evolving landscape.