Associate Marketing Manager, E-commerce and Performance Marketing
Trusted Media Brands
- Gurgaon, Haryana
- Permanent
- Full-time
- Oversee and support execution of in-house operations for paid media, mainly executed across Amazon, and assist with META and Search Engine Marketing, to deliver on business objectives
- Work closely with the Business Owners to identify e-commerce strategy, recruitment and sustainment of audience pools, and an optimal media mix to beat benchmark KPIs
- Give clear and concise creative direction to our in-house creative team and proof all creative
- Advise peer Business Owners on a data-backed budget, tactical, and executional campaign plan to deliver media objectives
- Properly project results based on historical metrics and marketplace knowledge
- Create presentations for delivery to senior management, storytelling around e-commerce analytics, and an informed approach to the future
- Maintain a pulse on marketplace trends and competitive activity
- Review current campaign results on a regular cadence and pivot quickly to maximize profitability
- Education & Experience: Bachelor’s Degree in Marketing, Business, or a related field
- At least 3-5 years of experience managing e-commerce ads on Amazon
- Experience with performance marketing campaigns on Google and META is preferred
- E-commerce Expertise: Deep understanding of e-commerce dynamics and consumer behavior online - Experience in managing advertising campaigns for products sold on Amazon is crucial
- Technical Skills: Proficiency in Amazon Seller Central is required. Experience with Google Ad Manager, Facebook Ads Manager, and analytics tools (e.g., Google Analytics) is preferred
- Analytical Skills: Strong ability to analyze data, interpret metrics, and make data-driven decisions - Excellent problem-solving skills and attention to detail
- Communication: Outstanding verbal and written communication skills - Ability to articulate insights and strategies effectively to stakeholders at all levels
- Teamwork: Demonstrated ability to work collaboratively in a team environment - Strong project management skills and the ability to manage multiple priorities simultaneously
- Comprehensive Time Off policies
- Maternity and Paternity Time off
- Health Insurance & Wellness Benefits including access to OPD consultations*, Gym/Yoga studios, Teleconsultation/Telemedicine*
- Access to Mental Health Reimbursement
- Annual Sport reimbursement and Home office reimbursement
- Office with in-house kitchenette