Digital Marketing Manager
- Allahabad, Uttar Pradesh
- Rs. 7,00,000-10,00,000 per year
- Permanent
- Full-time
- Customer Acquisition: 50%+ new buyer growth via Blinkit, Zepto, BigBasket - set citywise and SKU-specific
- Performance KPIs: ≥4.0% CTR on top assets, ≥15% CTAs hit on seasonal campaigns, 30-50% improvement
- Creative Output: Ship 60+ high-performing content assets/month - at least half made on Nano Banana/Veo 3
- AI-Driven Scaling: Reduce UGC/creative cost per asset by 80% using Nano Banana + Veo 3 + n8n stacks.
- ROAS: ≥3.5 blended across Meta, Google, and Q-comm ads.
- SEO/Organic: Top-3 rank for 15+ keywords and +150% organic sessions to ecavo.in.
- Influencer ROI: 1000+ regional collabs/year across all selling regions at CAC ≤ paid performance.
- Architect campaigns to maximize CTR, CVR, and sales lift with tracking and LTV analysis.
- Run aggressive A/B and multivariate tests across channels.
- Deploy city-specific pricing and promotions inside Q-commerce consoles.
- Use Nano Banana, Google Veo 3, ChatGPT, Midjourney, and n8n to generate UGC, social videos, and ad
- Drive brand consistency while personalizing creative for seasonality, region, and SKU.
- Build dashboards (GA4, Looker, Q-comm) showing ROI, CTA performance, and creative effectiveness.
- Implement server-side & event-based tracking (n8n, webhook, API) to capture real conversion data.
- Grow networks with regional food creators.
- Set up AI-based UGC pipelines to scale content.
- Revamp landing flows, use WhatsApp/email/SMS triggers to increase repeat by 30%.
- Drive segmented CTAs, monitor heatmaps and drop-offs.
- Experience: 5 to 9 Year.
- Education : Any Graduate
- Specilization : Any...
- Skills :
- Industry Type : FMCG / Food / Beverages
- Status : Not Disclose.