Meta is looking for an experienced, self-driven Sales and Marketing (Salesforce) Application Manager who is responsible to develop and support scalable solutions to enable high impact business outcomes. The Meta Application Manager will collaborate closely with cross-functional teams and external vendors to develop product strategy, roadmaps, design, build, and deploy Salesforce Sales and Marketing solutions. You will also be responsible for planning, project delivery, and managing stakeholder engagement, training and communications and providing support to end users.Application Manager, Salesforce Marketing Cloud ResponsibilitiesLead cross functional teams towards predictable execution without supervision and partners with vendors, business partners, and engineering teams to implement solutions that deliver business valueMeet with Marketing teams to understand their strategy, goals and processes understand the nature of their businesses to define needs and tailor marketing solutions using Salesforce Marketing Cloud and related systemsServe as the subject matter expert and advisor on the Salesforce Marketing Cloud ecosystem and stakeholder community (email studio, journey builder, mobile push, SMS, cloud pages, ad studio, WhatsApp messaging, etc.)Develop and implement marketing automation in Salesforce Marketing CloudImagine innovative products and solutions that solve complex business problems fully leveraging Meta's technology stackEnable engaging campaigns using your understanding of the nuances of email HTML and CSS within email campaigns for business teams to leverageBuild solutions to enable creation of targeted audience segments based on email behavioral data and CRM attributes using DataPartner with the system support team to ensure runbooks and system monitoring are up-to-date, finding solutions for optimal performance of the marketing systemsSet up extensions and SQL and enable marketers to deploy email campaigns including: automations, triggered emails, one-off user-initiated emails and A/B tests to improve campaign performanceDesign nurture journeys, content libraries based on best practices - actionable blueprint of the workflows/processes for lead capture, nurture, tracking and reporting that align the capabilities of the Salesforce Marketing Cloud SolutionMinimum QualificationsBachelor's degree in Computer Science, Computer Engineering, relevant technical field, or equivalent practical experience5+ years of experience implementing Salesforce Applications5+ years of experience working in Salesforce Marketing Cloud products, including Email Studio, Mobile Studio, Automation Studio, Content Builder and Journey Builder5+ years of full lifecycle implementation experience using various SDLC methodologiesExperience of consistently working under your own initiative, seeking feedback and input where appropriateDemonstrated experience with enabling and improving business processes with Salesforce Marketing Cloud along with a proven history of successfully managing Salesforce at scaleDemonstrated experience developing, creating and authoring skills and experience interacting with internal and external stakeholdersExperience managing time-sensitive projects through to completion while balancing evolving priorities and a broad range of stakeholdersPreferred QualificationsExperience learning in technical detail, applications, services and softwareUnderstanding of business processes and experience translating business requirements into user stories and solution development tasksExperience working with sales and marketing automation vendors like Salesforce, Marketo, WidenProven track record of understanding and applying best practices in marketing to drive business successCertifications: Advanced Administrator, Sales Cloud Consultant, and Marketing Cloud DeveloperAbout MetaMeta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.Equal Employment OpportunityMeta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice .Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the .Apply for this jobTake the first step toward a rewarding career at Meta.APPLY NOWFind your roleExplore jobs that match your skills and experience. Search by technology, team or location to find an opening that's right for you.CareersFollow usCareer programsTeamsWorking at MetaMy accountAbout usEqual Employment OpportunityMeta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice .Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the
