One of the largest and most recognizable lifestyle brands in the country One of the leading luxury brands in India with a near 40 year old legacy Job Description - Lead the Consumer understanding, Brand positioning, Collection Concepts, & Campaign management - Establishing the brand as the leading aspirational brand in the fine jewellery category. Thereby grow the consumer community for the same through social media, PR - Content ideation, creation and execution - IP ideation, creation and execution for brand - Brand Custodian - Brand roll out at touch points - creating guidelines, ensuring - Retail collateral creation and support - Direct Marketing / Performance marketing creatives support - Identifying relevant platforms and channels for brand and growing these platforms and channels - Identifying new agencies, partners maintaining relationships and negotiating costs - Customer insighting to bring in relevant inputs for business - Managing Brand Budgets The Successful Applicant Having worked in luxury and lifestyle space is a must for 6+ years is a must- profile will be rejected if otherwise MBAs in sales in marketing is preferred Excellent communication skills Current/preferred location to be Bengaluru What's on Offer Work with one of the best brands in the country in the lifestyle space Excellent work culture Work in a young and vibrant brand
