Technical Lead - SFDC

Thane, Maharashtra Mumbai, Maharashtra
Permanent
Full-time

1 month ago

The purpose of this role is to create solution architectures for systems and platforms ensuring all relevant options are explored for time, cost and compliance to the company’s standards, policies and practices while meeting the business’ requirements. The role will oversee the delivery of the solution for clients both internal and external, shepherding it through the relevant governance.Job Description:Business TitleTechnical LeadYears of Experience8+ YearsJob DescriptionWe are seeking a skilled and forward-thinking Technical Lead to architect and lead the delivery of solutions using Salesforce Data Cloud. This role is ideal for professionals who have hands-on experience with Data Cloud, and a strong foundation in Salesforce Marketing Cloud, including Marketing Cloud Personalization (MCP).
You will be responsible for designing scalable data architectures, managing ingestion and activation workflows, and integrating Data Cloud with other MarTech platforms to enable unified customer profiles and personalized experiences. The role requires close collaboration with cross-functional teams including marketing, analytics, and engineeringMust have skills1. Hands-on experience with Salesforce Data Cloud, including data ingestion, unification, and activation
2. Strong understanding of identity resolution, consent management, and customer profile stitching
3. Experience with Salesforce Marketing Cloud, especially MCP, Journey Builder, and Interaction Studio
4. Proficiency in API integrations (REST, SOAP) and data connectors
5. Strong skills in SQL, Python, or JavaScript for data manipulation and automation
6. Experience integrating Data Cloud with MarTech platforms (e.g., ESPs, CRMs, analytics tools)
7. Familiarity with data governance, privacy regulations (GDPR, CCPA), and performance optimizationGood to have skills1. Experience with Salesforce CRM, Service Cloud, or Commerce Cloud
2. Knowledge of cloud platforms (AWS, GCP, Azure) and big data technologies
3. Experience with CI/CD pipelines, DevOps practices, and containerization
4. Client-facing experience and ability to lead technical discussions with stakeholders
5. Familiarity with audience segmentation, journey orchestration, and personalization strategiesKey responsibilities1. Lead the technical design and implementation of Salesforce Data Cloud solutions
2. Architect data models and ingestion pipelines for unified customer profiles
3. Integrate Data Cloud with MCP and other MarTech platforms for activation and personalization
4. Collaborate with business stakeholders to translate requirements into scalable solutions
5. Guide development teams in building reusable components and automation scripts
6. Ensure data quality, performance optimization, and privacy compliance
7. Troubleshoot complex data and integration issues across platforms
8. Mentor junior engineers and contribute to technical standards and best practices
9. Support audience creation, segmentation, and journey orchestration workflows
10. Evaluate emerging technologies and contribute to roadmap planning for Data Cloud adoptionEducation QualificationBachelors in Engineering with a specialisation in Computer Science, Data , IT
Graduate from other fields with good communication and analytical skillsCertification If AnySalesforce Certified Data Cloud Consultant
Salesforce Certified Marketing Cloud Consultant
Marketing Cloud Personalization Accredited Professional
Salesforce Marketing Cloud Developer
Salesforce Certified Administrator
Salesforce Certified Agent force SpecialistShift timing12 PM - 10 PMLocations: Bangalore/Pune/Mumbai/GurugramLocation: DGS India - Mumbai - Thane Ashar IT ParkBrand: MerkleTime Type: Full timeContract Type: Permanent

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