Performance Marketing Intern

Bangalore, Karnataka
Contract
Full-time

2 months ago
Apply easily

About Lokal:Access & Empowerment for Bharat through AI and Local Language InternetLokal is India’s largest regional content and services platform, built for the 500 million+ internet users from tier 2+ towns.Founded by IIT alumni, Lokal started in 2018 to address the lack of relevant local content and now goes beyond content to solve real, everyday problems of Bharat. Growing as a house of apps, Lokal is evolving into an AI-driven discovery and access platform—connecting users in tier 2+ India with the experts, tools, and knowledge they’ve historically lacked access to:Lokal Matrimony – Location-based matchmaking apps focused on hyperlocal compatibility.Lokal Jobs – Hyperlocal job discovery platform connecting blue- and grey-collar workers with nearby opportunities.GyanTV – Skill-based learning in regional languages (stocks, photography, small business & more).Dostt – Make new friends through voice chats, games, and real, authentic conversationsEaze – A safe space to explore emotional well-being via community-driven support.AstroLokal – Instant access to trusted astrologers through audio and chat.And more – 10+ new apps in testing & exploration across agricultural advisory, legal advisory, financial guidance, and AI-powered personal assistantsKey Responsibilities:

Create engaging ad content tailored to south audiences.
Assist in the end-to-end execution of performance marketing campaigns.
Optimize ads to improve performance metrics, including CAC and ROI.
Collaborate with the creative and analytics teams to ensure cohesive strategies.
Analyze campaign data and provide actionable insights to enhance results.

Requirements

Fluency in reading and writing any South Indian language is mandatory.
Passion for content creation and digital marketing.
Strong analytical skills and attention to detail.
Basic understanding of ad platforms like Meta Ads and Google Ads (preferred but not mandatory).
Excellent communication and teamwork abilities

Benefits

Hands-on experience in performance marketing for a fast-growing startup.
Opportunity to create real impact by contributing to vernacular advertising.
Exposure to cutting-edge tools and marketing strategies.
A collaborative and supportive environment to learn and grow.

Location: In-office
Duration: 6 months

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