- Advertising sales is a role where representatives sell promotional space or time on various media platforms, like digital, print, or broadcast, to businesses to promote their products or services. - These professionals connect clients with advertising opportunities, conduct market research, develop proposals, negotiate deals, and manage client relationships to help clients achieve their marketing goals and boost brand awareness or sales for Broadcast.Key Responsibilities of an Advertising Sales Professional1) Client Acquisition: Identify and build relationships with potential clients through various methods, including cold calls, emails, and in-person meetings. 2) Needs Assessment: Research a client's products and target audience to understand their specific advertising needs and determine the most effective advertising channels and strategies. 3) Proposal Development: Create tailored advertising proposals and compelling presentations, often including media kits and sample advertisements, to showcase the benefits of advertising on their platform. 4) Negotiation and Closing: Present pricing and terms, negotiate contracts, and close sales deals to secure advertising space or time. (ref:updazz.com)