
Marketing Manager
- Bangalore, Karnataka
- Permanent
- Full-time
- Support Vertical Product sales leaders - Engineering Products/Solutions in the delivery of effective marketing programs that achieve company and client objectives
- Assist in the execution of a variety of marketing initiatives that drive brand awareness, trial, and distribution, including the day-to-day execution of marketing campaigns, promotions, and sales support
- Support the development and execution of sales and marketing materials, adapting scopes, timelines, and deliverables as needed for maximum benefit
- Build skill sets and engage in ongoing education for the company
- Collaborate with team members to execute sales and marketing campaigns, leading brainstorming sessions to execute marketing plans for internal and external projects
- Meet with clients and OEM Marketing managers to plan and implement various marketing campaigns for brand-building and lead generation that align with overall company goals and sales targets
- Help gather, analyze, and present the brand, competitor insights, trends, and data
- Contribute to lead generation and customer-acquisition activities, such as sales enablement, media promotion, networking, trade shows, and events
- Coordinate public relations and outreach initiatives, including press release distribution, awards, company announcements, and speaker proposals
- Measure and report performance of marketing campaigns, gain insight and assess against goals
- Bachelor's degree in marketing, business, or related field
- 5+ years' experience with marketing, sales, or advertising
- Hands-on experience developing campaigns and promotions
- Proven success in a fast-paced environment, working with a team and individually
- Exceptional verbal and written communication skills, and presentation ability
- Master's degree
- Professional certification-Specialist in Marketing (Muti-channel - Digital, Social, Email, ABM)
- Experience with content development and website design
- Strong attention to deadlines and budgetary guidelines
- Knowledge of relevant markets and trends
- Established media contacts