Digital Lead Management Coordinator

• Develop, run and maintain scalable processes to support the operations of our global lead management capabilities
• Provide expert technical, data and operational support in the set-up and management of lead sharing, processing, nurturing and distribution practices
• Analyze processes against performance to identify opportunity for continuous improvement.
• Support the identification, build and roll-out of new processes, operations and best practices that enable:

• Lead identification and qualification
• Automated nurturing
• Optimal assignment and movement of leads through the demand creation and sales pipeline
• Sales enablement through 360-degree view of and activation around customer behavioral signals
• Empowering marketing and sales to collaborate and align on common strategies and a unified approach
• Comprehensive analysis and measurement
• Continuous improvement and optimization of end-to-end process across teams, systems and platforms
• Introduce, train and support adoption of new processes and best practices across Marketing, Operations, IT, Engineering and Sales.
• Actively engage, collaborate and communicate as an essential member of a high performing global team.

• 5+ years of digital, marketing or sales experience, including specific experience with lead management and sales enablement process, tools and capabilities
• Demonstrated experience and knowledge of B2B sales processes, particularly in complex sales environment
• Analytical skills including the ability to analyze data and identify trends to inform improvement opportunities.
• Functional proficiency in and experience with marketing and sales enablement tools, technologies, and platforms – for example: web analytics tools (Adobe Customer Journey Analytics, Google Analytics), marketing automation (e.g. Eloqua), account-based marketing (e.g. Demandbase), and CRM (Salesforce).
• Experience working alongside both business and technical teams in the process of prioritizing, designing, delivering and optimizing operations that drive business value, enhance efficiency, and support long-term organizational goals.
• Clear and effective communicator with ability to simplify complex concepts
• Excellent collaboration skills working with internal and external stakeholders and across both business and technical teams. High degree of personal integrity; culturally sensitive & empathetic.

• Insurance
• Bonus
• Growth Opportunity And more!

Arrow Electronics