Digital Marketing & Content - Specialist
- India
- Permanent
- Full-time
- Developing, curating, and publishing engaging content for paid and organic campaigns on Meta platforms, tailored to local market needs and aligned with brand tone.
- Collaborating with academic teams and industry partners to highlight projects, initiatives, and student work that drive visibility and lead generation.
- Supporting international campaigns in partnership with the global marketing team, ensuring consistency and alignment across markets.
- Coordinating campaign planning, landing page optimization, and CRM workflows to ensure quality lead acquisition.
- Monitoring, analyzing, and reporting on campaign performance across the full funnel (reach, engagement, leads, CRM conversions).
- Acting as the digital marketing point of contact for the Mumbai school, identifying content opportunities and providing insights to support global initiatives.
- Contributing to SEO strategies by spotting relevant trends, keywords, and content themes to enhance visibility and traffic.
- 2–4 years of proven experience in digital marketing, with a focus on social media content and Meta Ads.
- Hands-on experience with Meta Business Suite and campaign performance analysis.
- Familiarity with CRM platforms such as Salesforce or similar, and knowledge of lead lifecycle management.
- Solid understanding of SEO principles and their application in content strategies.
- Strong organizational and collaborative skills, with the ability to coordinate across multiple teams and priorities.
- Proactive, detail-oriented, and passionate about digital communication and audience engagement.
- Competitive salary based on experience and skills.
- Opportunity to work on both local and global campaigns, contributing to an international marketing strategy.
- Exposure to innovative academic and creative industry projects.
- Flexible work environment that encourages collaboration and professional growth.
- Supportive and multicultural workplace fostering creativity and innovation.
🔍 Our AI evaluates your CV and LinkedIn profile thoroughly, analyzing your skills, experience and achievements.
📊 It compares your profile to the job’s core requirements and past success factors to determine your match score.
🎯 Based on this analysis, we automatically shortlist the 3 candidates with the highest match to the role.
🧠 When necessary, our human team may perform an additional manual review to ensure no strong profile is missed.The process is transparent, skills-based, and free of bias — focusing solely on your fit for the role.
Once the shortlist is completed, we share it directly with the company that owns the job opening. The final decision and next steps (such as interviews or additional assessments) are then made by their internal hiring team.Thank you for your interest!#LI-CL1