Content & Social Media Manager

Bangalore, Karnataka
Permanent
Full-time

3 days ago
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Laundryheap is an award-winning, industry-leading startup transforming the laundry and dry cleaning industry. With services across 14 global markets and expanding rapidly across Europe, Asia, and North America, we pride ourselves on delivering clean clothes within 24 hours, making us one of the fastest services in the business.Role
We are looking for a Content & Social Media Manager to own content creation, blog and SEO content, and social media management across platforms. This role will focus on performance-driven content that supports SEO growth, website traffic, customer acquisition, and engagement across social channels.This is a hands-on role responsible for writing, planning, and distributing content across website and social media platforms, while working closely with the SEO, Brand, Design, and Marketing teams.Key Responsibilities1. Content & SEO Content Writing

Own and manage blog content and SEO content creation
Write blog articles, landing page content, city/service pages, and website copy
Work closely with the SEO team on keyword-focused content
Refresh and optimise existing website content
Ensure all website content is SEO-friendly and conversion-focused
Support backlink/PR content where required
Maintain a blog/content calendar aligned with SEO and marketing priorities

2. Social Media ManagementManage and grow the company’s presence across:

Instagram
Facebook
LinkedIn
Pinterest
TikTok

Responsibilities include:

Creating monthly social media content calendars
Writing captions and post copy
Planning post topics and content themes
Working with the design team on creatives/collateral
Publishing and scheduling posts
Monitoring engagement and performance
Growing followers and engagement
Identifying trends and content opportunities

3. Video Content & Scripts

Plan and develop short-form video content ideas
Write scripts for Reels, TikTok, and short-form videos
Work with designers/video editors to produce videos
Develop content around lifestyle, tips, customer stories, convenience, and brand messaging
Identify video trends and content formats that can drive engagement and reach

4. Content Planning & Campaign Support

Develop content calendars aligned with marketing campaigns, promotions, and seasonal events
Create content to support marketing campaigns and offers
Support paid media team with ad copy and messaging where required
Repurpose blog and website content into social media content
Ensure consistent messaging across website and social channels

5. Influencer & Collaboration Content (Preferred/Plus Skill but Not Mandatory)

Identify and reach out to relevant influencers and content creators
Support influencer collaborations and content campaigns
Plan influencer content topics and messaging
Track influencer content performance and engagement
Help build partnerships for social media growth and brand visibility

KPIs / Success MetricsPerformance will be measured based on:

Blog content production and website content delivered
Organic traffic to blog and content pages
Social media follower growth
Engagement rates on social media
Video content production and performance
Content delivered for campaigns and promotions
Influencer collaborations and content output
Contribution of content to marketing and SEO initiatives

Experience & Requirements

5–7 years of experience in content marketing, social media, or digital marketing
Strong content writing and copywriting skills (long form and short form)
Experience writing blog and SEO content
Experience managing social media accounts for a brand
Experience creating content calendars and content strategies
Experience working with designers and marketing teams
Understanding of SEO content and digital marketing
Experience with short-form video content planning and scripting
Experience working with influencers or content creators is a strong plus
Highly organised and able to manage multiple projects and deadlines

Tools / Skills (Preferred)

Social media scheduling tools
Google Analytics / Search Console (basic understanding)
Canva or basic content tools
CMS platforms (WordPress or similar)
Basic understanding of SEO tools (Ahrefs, SEMrush, etc.)

Reporting Structure
This role will report to the Organic and Content Marketing Head and will work closely with SEO, Design, and Brand teams.Work Schedule

UK Shift: 9-hour shift (8 working hours)
5 days a week (Mon-Fri)

If you’re a creative, performance-driven content marketer who thrives on storytelling, data-backed decision-making, and building engaging brand experiences across digital platforms, this is your opportunity to shape Laundryheap’s global voice and drive meaningful growth through content.

Laundryheap