Content Manager

Axis My India View all jobs

  • Mumbai, Maharashtra
  • Permanent
  • Full-time
  • 6 days ago
  • Develop and manage a daily content calendar to ensure consistent and timely delivery.
  • Write engaging posts, captions, and other content formats tailored to platform-specific audiences.
  • Design, implement, and continuously refine a comprehensive content strategy.
  • Monitor, analyse, and report on content performance using analytics tools to optimize future campaigns.
  • Collaborate with marketing, design, and cross-functional teams to ensure content supports overall business goals.
  • Manage and guide content creators to maintain quality and consistency.
  • Collect, monitor and analyse social and website metrics, and make improvements accordingly
  • Cross-Platform Experience: Develop content for various formats including the web, social media, video, and print
  • Create impactful narratives that resonate with diverse audiences and reflect brand values.
Requirements· End-to-End Content Strategy
Build data-backed content strategies aligned to business goals, with clear pillars, audience intent, and KPIs.· Editorial Planning & Calendar Ownership
Run a predictable content engine calendar, workflows, SLAs ensuring timely, consistent delivery across channels.· Platform-Native Writing & Storytelling
Craft compelling copy for web, social, email, video scripts, and print maintaining brand voice and clarity.· SEO & Organic Growth
Drive non-branded organic traffic through keyword research, on-page optimization, topical clusters, and internal linking. Analytics, Reporting & Optimization
Define KPIs (reach, CTR, engagement, conversions), build dashboards, and turn insights into experiments and measurable improvements· Cross-Platform Content Production & Repurposing
Orchestrate assets across web/social/video/print; repurpose hero content into derivatives to scale efficiently.· Team Leadership & Quality Governance
Mentor creators, set QA standards, manage vendors/agencies, and maintain brand consistency and accessibility compliance.· Stakeholder & Cross-Functional Collaboration
Translate business objectives into content plans; streamline briefs, approvals, and alignment with marketing, product, and design.· Tooling & Operations Excellence
Proficiency with CMS, analytics, SEO tools, project management, and automation/scheduling platforms to reduce cycle time. Narrative & Brand Building
Create impactful narratives that resonate with diverse audiences, elevate thought leadership, and strengthen share of voice.
  • Minimum of 3 years’ experience as a Content Manager.
  • Candidates with a journalistic background will be strongly preferred.
  • Proven ability to craft content that drives engagement and supports strategic goals.
  • Familiarity with content performance metrics and analytics tools.
Excellent written and verbal communication skillsBachelor’s degree in any one of the following fields:
  • Journalism
  • Mass Communication
  • English Literature
  • Marketing
  • Media Studies
  • Public Relations
Benefits
  • Competitive salary and benefits package
  • Opportunity to make significant contributions to a dynamic company
  • Walking distance from Chakala metro station, making commuting easy and convenient.
At Axis My India, we value discipline and focus. Our team members wear brand on sleeves, adhere to a no-mobile policy during work hours, and work from our office with alternate Saturdays off. If you thrive in a structured environment and are committed to excellence, we encourage you to apply.

Axis My India