Search Engine Optimization Role (0-1 yrs) Pune (Online/Digital Marketing)
Skayka Pvt Ltd
Pune, Maharashtra
Permanent
Full-time
3 days ago
An SEO job involves using research and analytics to improve a website's visibility and ranking on search engines like Google, driving organic traffic and leads to a business. Key responsibilities include keyword research, on-page and off-page optimization, content strategy, technical SEO improvements, and link building, all while staying current with search engine algorithm changes.Core ResponsibilitiesKeyword Research:- Identify and implement relevant keywords into website content to align with user search -queries. Content Optimization:- Create and manage high-quality, SEO-friendly content that incorporates keywords and addresses user needs. Technical SEO:- Analyze and improve website structure, site speed, mobile optimization, and user experience to enhance search engine performance. Link Building:- Develop strategies to earn high-quality backlinks to improve a website's domain authority and reputation. Performance Analysis:- Track key performance indicators (KPIs) and website metrics using tools like Google Analytics to measure results and identify opportunities. Strategy Development:- Develop and implement comprehensive SEO campaigns and roadmaps to meet business and client objectives. Staying Updated:- Keep pace with the constantly evolving search engine algorithms and SEO best practices. (ref:updazz.com)