
Marketing Executive - Campaign Reporting and Analytics
- Bangalore, Karnataka
- Permanent
- Full-time
- Work with our in-house teams to support the objectives of retention, nurture and lead generation.
- Monitor and report on campaign performance, email KPIs and lead data to provide insights to optimise campaigns and improve conversion rates
- Measure and interrogate data from multiple channels to measure engagement and provide insight into the customer experience
- Analyse data from our performance dashboards to provide insight for future campaigns
- Ensure monthly and quarterly reports are produced to deadlines (split across multiple divisions)
- Build and own campaign dashboards
- Provide insight to our sales teams
- Update marketing collateral
- Arrange printed marketing and event support
- Provide proofreading support as required
- Monitor and respond to Trustpilot reviews for Ireland
- Build new web/content pages (system Foleon – easy drag and drop options).
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Proficient in Excel, Word and PowerPoint
- CRM experience (Salesforce)
- Understanding of digital marketing strategies and techniques.
- Excellent written and verbal communication skills.
- Experience in financial services would be an advantage.
- Ability to work independently and as part of a team, managing multiple projects simultaneously.