Social Media Marketer
- Coimbatore, Tamil Nadu
- Permanent
- Full-time
- Develop and execute social media strategies across multiple platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok)
- Create engaging content that reflects EdisonOS' brand voice and values
- Repurpose long-form content (podcasts, videos, blogs) into platform-specific social media posts
- Monitor social media trends and adapt strategies to maximize reach and engagement
- Collaborate with internal team to align social media efforts with overall marketing goals
- Every effort put into social media should branch out from marketing team and its goals
- Analyze performance metrics and optimize content based on insights
- Always follow the content calendar and be consistent with posting contents
- Stay updated on test prep industry trends and competitive landscape
- 1-3 years of experience in social media marketing
- Proven track record of creating engaging social media content
- Strong writing and communication skills
- Experience with social media management tools and analytics platforms
- Understanding of different social media platforms and their unique audiences
- Creative mindset with ability to think strategically about brand positioning
- Experience in education technology or test prep industry (preferred)
Expertia AI Technologies