Associate Director Channel Strategy Analytics
- Hyderabad, Telangana
- Permanent
- Full-time
- Maintain current expertise in relevant therapeutic areas, market access, patient support and evolving market trends to ensure all insights are contextually relevant and actionable for strategic decisions
- Elevate and lead synthesis of insights being delivered from each TA and focus on optimization of channel strategy and development of a holistic story from an impact lens, tailored to access and reimbursement (NPS)
- Develop compelling narratives and storylines that translate complex analyses into clear, impactful presentations for leadership.
- Define key business questions (KBQs), and explore opportunities or challenges through deep-dive analyses, leveraging therapy knowledge and cross collaboration across TAs
- Drive end-to-end delivery of a range of strategic outputs, including but not limited to BPRs, IPST and LRR deliverables, channel optimization and performance assessment, and other high-priority business needs.
- Ensure robust analysis and data quality across all outputs, applying high standards of methodology and providing clear, actionable recommendations.
- Develop and share performance updates, analyses, and recommendations to IPSTs and senior leadership
- Evaluate performance trends and overall strategy effectiveness by assessing key drivers of channel performance and its impact on fill rate and DOT
- Prepare PREREAD materials, coordinate workshop activities, and ensure that Hyderabad's insights are effectively integrated with the broader Access and Reimbursement team.
- Partner with brand team to develop and refine key performance indicators (KPIs) at the brand or functional level to ensure alignment with strategic goals
- Working with a cross-functional team, identify opportunities to optimize performance monitoring processes and improve the effectiveness of reporting and decision-making tools
- Drive collaboration with East Hanover and Hyderabad teams to extract insights from diverse data sources, ensuring effective knowledge transfer and alignment on priorities
- Minimum 10 years of experience in analytics, decision science, or related roles, preferably in the pharmaceutical or healthcare sector, preferred if patient support analytics experience exist.
- A bachelor’s degree in engineering/business administration, Life Sciences, Marketing or a related field; an MBA or advanced degree is strongly preferred.
- Proven ability to analyze complex data sets, identify trends, and deliver actionable insights that drive performance improvements
- Domain expertise in these areas is desired: secondary data analytics, healthcare analytics, patient insights, market access and patient service analytics, or other related strategic analytics and management consulting
- Ability to balance operational execution with high-level strategic thinking, supporting both day-to-day brand performance and long-term business goals
- Comes with excellent and proven track record on storytelling with data and executive presentations
- Ability to work collaboratively with cross-functional teams, including sales, marketing, and product development and drive strategic brand initiatives
- Excellent communication skills, capable of effectively collaborating with senior leadership and aligning diverse teams around strategic goals for IPST
- Proficiency in insight and hypothesis generation, behavioural science, data science, and primary and secondary research methodologies
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing business needs and priorities
- Have proven track record of working in a team environment and have mentorship capabilities, where the person has led a team of 5-7 associates
- Bachelor's degree in related field is required; Master of Science and/or MBA
- The ideal candidate will have strong analytical background, strategic thinking and problem-solving skills