- Should possess the ability to create fresh ideas that will appeal to an international audience.- Scope, plan & manage the creative process on projects. Consistently produce creative elements against a deliverables list.- Review final layouts and suggest improvements as needed.- Confer with the managers to discuss and determine layout design.- Work with other disciplines (Strategists, Developers, Media, Accounts, etc) to ensure cohesive team integration, and alignment with broader business objectives- Should have strong Project and Team management skills. Handle and manage the junior team.- Manage multiple projects simultaneously.- Generate ideas and sell them to clients and other team members.- Lead brainstorms & conceptualisation. Lead the craft & design of an idea- Work closely with the clients. Participate in pitches for new business. Compile presentations for clients. Attend client briefings & present to clients. (ref:updazz.com)