Facebook Ads Expert

Complia Services Limited

New Delhi
Permanent
Full-time

2 months ago

We are seeking a results-driven Digital Marketing Executive with strong expertise in performance marketing to join our growing marketing team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels with a focus on driving measurable results and ROI.Key Responsibilities

Design and implement performance marketing strategies across paid search (Google Ads, Bing Ads), paid social (Meta, LinkedIn, Twitter), and programmatic platforms

Set up, manage, and optimize campaigns focused on key performance metrics including CPA, ROAS, CAC, and LTV

Conduct thorough keyword research, audience targeting, and competitive analysis to identify opportunities for growth

Create and optimize landing pages and conversion funnels to improve campaign performance

Develop and manage A/B tests to optimize ad copy, creative assets, and landing pages

Monitor campaign budgets and allocate spending based on performance metrics

Implement tracking and attribution systems using tools like Google Analytics, Google Tag Manager, and other marketing analytics platforms

Generate regular performance reports and provide actionable insights to stakeholders

Stay current with latest digital marketing trends, tools, and best practices

Collaborate with content, creative, and product teams to ensure campaign alignment with overall marketing objectives

Required Qualifications

Bachelor's degree in Marketing, Business, or related field

3+ years of experience in digital marketing with a strong focus on performance marketing

Proven track record of managing and optimizing successful paid marketing campaigns

Advanced knowledge of Google Ads, Meta Ads, and other major advertising platforms

Experience with marketing analytics tools (Google Analytics, Google Tag Manager, attribution platforms)

Strong understanding of conversion rate optimization (CRO) principles

Proficiency in analyzing data and making data-driven decisions

Google Ads, Meta Blueprint, and other relevant certifications

Experience with marketing automation and CRM platforms

Desired Skills

Experience with marketing attribution modeling

Knowledge of SEO principles and best practices

Familiarity with HTML, CSS, and basic web technologies

Experience with bid management tools and automation platforms

Understanding of remarketing and customer lifecycle marketing

Experience with e-commerce platforms and marketing

Strong project management and organizational skills

Personal Qualities

Results-oriented mindset with strong analytical skills

Excellent problem-solving abilities

Strong communication and presentation skills

Ability to work independently and as part of a team

Detail-oriented with excellent time management skills

Adaptable and quick to learn new tools and technologies

How to ApplyPlease submit your resume, cover letter, and portfolio of previous performance marketing campaigns, including specific metrics and results achieved. Include any relevant certifications and examples of successful campaigns you've managed at hr@jrcompliance.com or reach out to me at +91-9311882452.Job Types: Full-time, PermanentPay: 25,000.00 - 35,000.00 per monthBenefits:

Leave encashment
Paid time off

Schedule:

Day shift
Monday to Friday
Morning shift
Weekend availability

Expertia AI Technologies

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