Job role- Digital marketing (Residential Services)Experience- 3 to 5 yearsSalary- 8-10LPALocation- GurgaonMust Have- Real estate marketing, Digital marketing, Campaigns, Meta Insights and Reporting Dashboards, CTR, CPL, ROAS Key Responsibilities:- Plan, launch, and manage targeted ad campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display)- Optimize campaign performance through A/B testing, audience targeting, bid strategies, and creative performance tracking- Analyze data to report on KPIs, and derive actionable insights to scale results- Collaborate with design, content, and sales teams to align creatives and messaging with campaign objectives- Manage ad budgets effectively to ensure cost-efficient lead generation and customer acquisition- Stay updated on platform trends, algorithm changes, and digital best practicesKey Skills & Qualifications:- Preferred work experience 3+ years- Proven experience in end-to-end campaign execution on Facebook Ads Manager & Google Ads- Strong analytical skills with proficiency in Google Analytics, Meta Insights, and reporting dashboards- Solid understanding of performance metrics like CTR, CPL, ROAS, Conversion Rates- Ability to work independently, prioritize tasks, and meet tight deadlines (ref:updazz.com)
