Content Writer, Mohali

• Conceptualizing from idea to finished content in video and graphic formats
• Follow and analyze social media trends and high performing content to come up with new ideas
• Work with the marketing department to get understanding of the short term and long term marketing targets and then develop content strategies accordingly
• Creating content which will catch maximum customer interest
• Writing and reviewing content for websites, social media pages and public communications
• Create Search Engine Optimization driven content and increase the site traffic
• Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels
• Identify customers needs in relation to the company and write content to cater those needs

• Research industry-related topics
• Write a clear marketing copy to promote our products/services
• Submit work for input & approval
• Be able to write answers for Quora questions and Reddit Posts
• Coordinate with the marketing team to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images, and tone)
• Update website content as needed

Corporate Stalwarts