Job Description:Marketo ArchtectRole Campaign management Lead Management Designer Architect Manager TL AboveSkill MarketoExperience Minimum 710 years of industry experience with 5 Years Marketo ExperienceMinimum Skill RequirementThis exciting and interesting position will have the below responsibilitiesArchitecting requirements analysis providing marketing insight in other phases across existing and identified marketing programs ensuring delivery on planned valuePlaying a key liaison role during technology implementation providing direction and requirements clarity and testing new and enhanced capabilities prior to release into productionBeing able to do requirements gathering campaign Design customer data mapping solution design development and deployment of campaign solutionsContributing to developing marketing capabilities at MindtreeMust have deep understanding of different kind of marketing programs in a multichannel Campaign and Marketing world that clients are leaning towards and how clients measure the returns on investmentsMust demonstrate understanding of the latest trends in the digital marketing market space including integration with mobile channel data management in the new space integration of online and offline channels and how its enables using some of the technologiesHave participated in the Pre sales and or Sales support function for marketing Automation and have led large teams in either technology implementation or marketing services like projectsMust Have1 Marketo Lead management experience and hands on data management experience for customer data2 Must exhibit a through conceptual understanding of the entire marketing promotions process capabilities that support these using one of the above mentioned Technology stack3 Worked on at least 34 full lifecycle of campaign management Marketo Campaign and other digital marketing tools4 Must have clear understanding and preferable working experience across digital channels NBA Next Best Action event based campaign triggers Real time marketing5 Overall understanding of marketing cloud data architecture model6 Must have adequate knowledge on integrations of Salesforce Websites MDM and other third party tools integration with Marketo and must have knowledge with REST and SOAP API Integration7 Should be able to gather requirement effectively and provide best practices and solution to client Can work independently to deliver end productGood to Have1 Develop proposals of technical solutions including recommendations on selection architecture licensing configuration sizing and scalability2 Have worked on any other Custom or packaged Campaign Management product3 Front end Development using HTML CSS4 Good SQL skills and experience with Customer data management5 Administration and installation skills on any one of the marketing Technologies6 Exposure to advanced Digital marketing skills7 Understanding of 2nd party and 3rd party data sources and how to integrate it in a multichannel Campaign set up8 JavaScript XML Web services and SOAP Calls and other Integration Technologies like REST using APIs etc used in integration of Marketing platforms9 Solution architecture capabilities and understanding of the cloud based platforms and how they integrate interface with the rest of the Marketing CRM eco systemSkills:Mandatory Skills : HTML/HTML5,JavaScript,MarketoAbout Company:LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 700 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by 83,000+ talented and entrepreneurial professionals across more than 40 countries, LTIMindtree — a Larsen & Toubro Group company — solves the most complex business challenges and delivers transformation at scale. For more information, please visit https://www.ltimindtree.com/.
