Product Marketing Engineering Manager

National Instruments

  • Pune, Maharashtra
  • Permanent
  • Full-time
  • 2 months ago
Job Category: Product Marketing EngineeringJob Description:In This Role, Your Responsibilities Will Be:Understanding Market trends
  • Monitor and analyze global market dynamics, including segment growth, emerging opportunities, competitive intelligence, and strategic account trends.
  • Maintain a comprehensive knowledge base of competitive products and adjacent markets.
  • Evaluate potential acquisition targets and adjacent market opportunities.
Identifying Market needs
  • Conduct market research and voice-of-customer (VoC) surveys to define market requirements and customer value propositions.
  • Travel to customer and sales channel sites to gather insights and validate needs
  • Build strong business cases for new product opportunities aligned with customer challenges.
New Product Development
  • Develop business plans and product requirements based on market insights.
  • Translate customer needs into clear product requirements and collaborate with engineering to ensure alignment.
  • Communicate product vision, target market, and development progress to stakeholders across Sales, Marketing, Engineering, and Leadership.
New Product Launch and Adoption
  • Manage field trials and new product introduction (NPI) programs to support early customer adoption and feedback.
  • Support go-to-market strategies and ramp-up activities to ensure successful product launches.
Who You Are:
  • You recognize and respond to the impact of global trends on the organization. You create competitive and breakthrough strategies that show a clear connection between vision and action. You use knowledge of business drivers and how strategies and tactics play out in the market to guide actions.
For This Role, You Will Need:
  • Bachelor's degree in Engineering or Marketing.
  • Minimum 5 years of experience in process engineering, sales, business development, or marketing.
  • Strong analytical, communication, and cross-functional collaboration skills
Preferred Qualifications That Set You Apart:
  • Experience in technical sales, market analysis, or business development within the industrial automation sector.
  • Master of Business Administration (MBA) or equivalent.
  • Familiarity with product lifecycle management and go-to-market strategies.
WHY EMERSONOur Culture & Commitment to You:At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.Equal Opportunity EmployerEmerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!About Us:Our Commitment to Our PeopleAt Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.Accessibility Assistance or AccommodationIf you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: .Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!No calls or agencies please.

National Instruments

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