Senior Product Manager-Credit Cards
IDFC FIRST Bank View all jobs
- Mumbai, Maharashtra
- Permanent
- Full-time
- Manage the sales funnel through interventions in credit policy, underwriting processes, and frictionless onboarding for the millennial segment.
- Own product privileges, campaign metrics, and ensure smooth functioning of the customer lifecycle including customer service.
- Plan and analyze product performance and manage P&L for the millennial segment.
- Identify target segment needs and manage product offerings through competition benchmarking and customer value proposition enhancements.
- Design go-to-market strategies and enable appropriate communication.
- Manage credit policy and underwriting processes for optimal customer selection and pre-approved/pre-qualified base optimization.
- Facilitate seamless client onboarding with minimal friction and support business scale-up.
- Collaborate with analytics to create customer personas for customized acquisition messaging.
- Manage base operations including reward redemption, statements, and customer service processes.
- Own P&L for respective partnerships and maintain strong stakeholder relationships.
- Align with customer service to ensure a strong customer experience.
- Evaluate and drive promotional plans aligned with product and segment objectives.
- Establish and maintain internal ecosystems to support business execution.
- Drive adoption of models for contact timing, skip tracing, and legal recourse efficacy.
- Support development of settlement strategies and waiver acceptance models.
- Strong understanding of credit policy and underwriting processes.
- Experience in customer lifecycle management and product profitability.
- Ability to design and execute go-to-market strategies.
- Proficiency in data analysis and customer segmentation.
- Excellent communication and stakeholder management skills.
- Customer-centric mindset with a focus on innovation and compliance.