Assistant Manager - Digital Marketing

Digital Marketing AM will drive awareness and action towards a business which sells through Sub Brand.
Anything related to Social Media Marketing to boost online sales with the help of brand marketing team.
Managing on page/website related Advertisement & Campaign
Fully involve in SEM (Search Engine Marketing) related activities like PPC campaigns, display campaigns, product specific ad campaigns
Influencer marketing to boost online sales
Create Monthly/Yearly calendar and ensure timely execution with the help of creative team and media agencies.
Complete knowledge on SEO to manage Off-page & On-page activities
Provide recommendations and execute strategies for content development in coordination with
SEO goals – general and keyword specific
Optimize product page copy
Responsible for achieving leads and traffic targets across Search, Display & Affiliate Network.
Ongoing analytics for Landing page optimization and testing to improve conversion of online campaigns.
Administer search engine programs for purposes of diagnostic reporting
Support for creating marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
Marketing activities with Marketplace partner
Submit report by analyzing the competitor marketing activities as well as price positions on a weekly basis