Role Overview:The Area Sales Manager (ASM) will be responsible for driving sales performance, dealership operations, and brand experience across the assigned territory. This role plays a critical part in expanding Ultraviolette's footprint while maintaining a premium, tech-led customer experience.Key Responsibilities:Sales & Revenue Growth:- Drive monthly, quarterly, and annual sales targets across assigned dealerships/showrooms- Develop and execute regional sales strategies aligned with company goals- Monitor conversion ratios from leads - test rides - bookings - deliveriesDealer & Channel Management:- Manage and support COCO (Company-Owned, Company-Operated) and dealer-operated stores- Ensure dealership teams follow Ultraviolette sales processes and brand standards- Conduct regular store reviews, audits, and performance evaluationsTeam Enablement:- Train and coach Showroom Managers, Sales Executives, and Relationship Managers- Build high-performing teams with strong focus on customer engagement & closing skills- Motivate teams through structured feedback and performance trackingCustomer Experience:- Ensure a premium, consistent, and technology-driven buying experience- Resolve escalations related to sales, delivery timelines, and customer expectations- Act as the regional face of the brand for key customers and partnersMarket Intelligence & Reporting:- Track competition, pricing, schemes, and EV market trends- Provide regular reports on sales performance, pipeline health, and forecasts- Share insights to improve product positioning and regional campaignsKey Skills & Competencies:- Strong understanding of automotive or EV sales cycles- Proven experience in dealer network management- Excellent communication, negotiation, and leadership skills- Data-driven mindset with strong MIS and CRM usage- Passion for electric mobility, technology, and premium brands (ref:updazz.com)