Marketing Executive-Freshers

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  • Kolkata, West Bengal
  • Rs. 15,000 per month
  • Permanent
  • Full-time
  • 17 days ago
Job Description :Title: Marketing ExecutiveLocation: KolkataJob Type: Full-TimeSummary:We are seeking a proactive and results-driven Marketing Executive to join our expanding team in Kolkata. This role is pivotal in driving market expansion and supporting business growth through innovative digital marketing strategies and client-centric initiatives. The ideal candidate will possess strong technical skills in digital marketing platforms, excellent communication abilities, and effective project management expertise to deliver high-impact campaigns across multiple channels. You will play a key role in enhancing brand visibility, generating qualified leads, and supporting the successful rollout of solar energy solutions. With a focus on data-informed decisions, continuous improvement, and exceptional client engagement, this position is critical to achieving our strategic objectives. The role demands adaptability, collaboration, and the ability to excel in a fast-paced, travel-integrated environment.Responsibilities:
  • Develop and execute comprehensive content strategies across Instagram, LinkedIn, Facebook, YouTube, and other relevant platforms.
  • Create engaging, brand-consistent content including posts, reels, videos, and campaign assets.
  • Manage content calendars, community interactions, and initiatives aimed at audience growth and engagement.
  • Track campaign performance using analytics tools and implement optimizations for improved outcomes.
  • Conduct keyword research and execute on-page SEO tactics to boost search engine visibility.
  • Enhance website structure, blogs, and landing pages to improve user experience and conversion efficiency.
  • Monitor and analyze website performance using Google Analytics and Search Console.
  • Design and manage targeted email marketing campaigns and automated workflows.
  • Execute WhatsApp broadcast campaigns with precise audience segmentation and timing.
  • Evaluate campaign effectiveness and refine strategies to increase conversion rates.
  • Lead integrated marketing campaigns aligned with brand goals and target audience requirements.
Requirements
  • Bachelor’s degree in Marketing, Business, or a related field.
  • Freshers with hands-on experience from a Digital Marketing internship are encouraged to apply.
  • Proficiency in digital marketing tools and platforms.
  • Strong understanding of SEO, content creation, and performance analytics.
Freshers with Digital Marketing InternshipQualification - Bachelor’s degree in Marketing, Business, or a related field.Location - KolkataSalary - upto 15K

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