Growth Marketer (Lead)

InCred Financial Services

  • Bangalore, Karnataka
  • Permanent
  • Full-time
  • 24 days ago
  • Apply easily
We need a growth marketer that will go beyond customer acquisition; you must provide a 360 approach to scale conversions, and drive customer engagement and retention. You will fill in opportunity gaps across all funnels and optimize strategies to achieve business goals.Roles and ResponsibilitiesOptimize and monitor campaign strategies across all non performance marketing channels - Cross sell, CRM campaigns, SEOImprove conversions across channels via campaigns orchestration for drop-offs plus and working with sales team (Increase efficiency)Conduct A/B testing to create data-driven strategies to improve funnel metricsExecute high-converting marketing strategies based on data analyticsIdentify opportunities to scale business, acquire new customers, and drive customer retentionLaunch or enhance referral marketing programsCoordinate across SEO, digital marketing, social media, design, email marketing, and other marketing teams’ initiativesQualifications4+ years of experience in a growth marketing role, with hands on experience on CRM tools like MoEngage, Hubspot to manage multi-channel commsExcellent English communication skillsMarketing AutomationPerformance Analysis

InCred Financial Services

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