Adobe Analytics
- Bangalore, Karnataka
- Permanent
- Full-time
Manage the Marketo integrations and API integrations with Salesforce to ensure effectively leads are processing
Help in documenting integrations and the system connected ecosystem is up to date with ongoing process enhancements
Building email and landing page templates in content builder and Velocity Scripting
Working closely with the strategy team to understand requirements and technical specifications for fast delivery
Building and testing user journeys
Creating indepth test plans to make sure allpossible scenarios are tested properly before deployment
Understanding the endtoend experience of emails and formslanding pages from creation to deployment and reporting
Being the liaison in troubleshooting a myriad of data or technical challenges
Working with vendor development teams and the business to find resolutions
Lead Coordinate with QA UAT and GoLive Activities
What Were Looking ForThe ideal candidate will have experience on the development side of Marketo technical workrequired in the Marketo Database Marketing Activities Design Studio activities and other API integrations
Candidate must have handson experience with JSON as Marketo Developer work involves either accessing Marketo API or Webhooks and connecting other tools and systems within our Marketing Technology ecosystem
Ability topick up on new technologies and tackle challenges quickly isa must The candidate will work with a global team
Understanding of Software Development Lifecycle SDLC
Strong SQL Skills
Willing to work in Eastern Standard Time zone Nightshift
Basic QualificationsMinimum 35 years of experience with handson development inmarketing automation tools like Marketo and Salesforce
Marketo technical certification or equal level ofexpertise
Assist inmanaging project exports detailed data analysis andintegration API calls
Stay on top of marketing automation developments industry trends and best practices particularly in relation to demand generation and optimizedintegration performance
Identify how new features and functionality within Marketo can beleveraged internally and by clients to continuously enhance campaign performance and automated integration processes
Work with IT and other teams on how to best configure Marketo with SFDC as well as other thirdparty integrations
Ability to articulate demand generation nurturing and scoring principles to all levels ofexpertise and integrate this data seamlessly in Marketing Technology ecosystem
Ability to create execute and troubleshoot complexprograms and integrations
Able to work on Excel HTML Marketo API CSS andJavaScript
Detail oriented selfstarter who can multitask well in a fastpaced growth driven environment
Experience with resultsoriented marketing technology with proven history inoptimizing results
Ability to continuously learn and develop new skills to maintain technical currency
Strong problem solving critical thinking troubleshooting and analytical skills to set up and interpret logic data and rule relationships
Excellent verbal and written communication skills
Demonstrated listening analytical organizational and time management skills
Demonstrated ability to work independently and crossfunctionally including in highpressure situations
Recommends development and configuration strategies received minimal guidance Uses subjectmatter expertise to advise others
Preferred QualificationsGood handson experience using Marketo Engage marketing automation software buildingintegrations Webhooks Database management Landing pages munchkin tracking etc
Familiarity with marketing campaign integrations in Marketo On24 CVENT LinkedIn platform integrations
Familiarity withSAFe Agile Framework preferred
Exposure to Salesforce andor other lead generation marketing automation and CRMsoftware and systems anddevelopmentSkills:Mandatory Skills : HTML/HTML5, JavaScript, MarketoAbout Company:LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 700 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by 83,000+ talented and entrepreneurial professionals across more than 40 countries, LTIMindtree — a Larsen & Toubro Group company — solves the most complex business challenges and delivers transformation at scale. For more information, please visit https://www.ltimindtree.com/.