Position: Regional Key Account ManagerExperience: 10+ YrsIndustry: Pharma / Medical Devices / HealthcareLocation: Multiple Regions (North / South / East / West India)Role SummaryThe Regional Key Account Manager (RKAM) will be responsible for managing and expanding strategic relationships with key hospitals, institutional buyers, distributors, and large healthcare networks within the assigned region. The role focuses on driving regional revenue growth, strengthening customer partnerships, and ensuring effective implementation of sales and market development strategies.Key ResponsibilitiesKey Account ManagementDevelop and manage relationships with key hospitals, ophthalmology centers, institutional customers, and distributors within the region.Identify and onboard new institutional accounts and strategic partners.Ensure high levels of customer satisfaction and long-term partnerships.Sales & Revenue GrowthAchieve regional sales targets for assigned key accounts.Drive product adoption and increase market penetration within institutional accounts.Monitor sales performance and prepare regional forecasts.Strategic Business DevelopmentDevelop regional strategies to expand presence in key healthcare institutions.Identify business opportunities for new product introductions.Support tender participation and institutional procurement processes.Stakeholder CoordinationWork closely with regional sales teams, marketing, product management, and supply chain to ensure smooth execution of sales strategies.Coordinate with distributors and channel partners to strengthen market reach.Market IntelligenceTrack competitor activities, pricing trends, and market dynamics.Provide insights to management for improving product positioning and pricing strategies.Customer EngagementConduct regular meetings with key stakeholders such as hospital management, procurement heads, and clinicians.Support clinical education programs, product demonstrations, and workshops.Reporting & Performance MonitoringMaintain accurate CRM records and account plans.Provide periodic reports on sales performance, pipeline opportunities, and account development.Educational QualificationBachelor s degree in Science / Pharmacy / Optometry / Biomedical / Life SciencesMBA in Marketing / Healthcare Management preferred.Experience RequirementsExperience in sales or key account management in pharma, ophthalmology, or medical devices.Proven experience managing institutional sales or hospital accounts.Experience working with regional distributors and large healthcare networks.Key CompetenciesStrategic Account ManagementRelationship Building & NegotiationSales Planning & ForecastingMarket AnalysisStakeholder ManagementBusiness DevelopmentCommunication & Presentation SkillsKey Performance Indicators (KPIs)Regional revenue growth from key accountsNumber of new institutional accounts acquiredKey account retention and satisfaction levelsMarket share growth in the assigned regionSuccessful participation in institutional tenders
