Product Marketing Engineer - Motor Drive Solutions

• Implement and execute the product marketing strategy for motor drive solutions.
• Develop and execute effective product positioning strategies to drive revenue and generate demand.

• Gather, compile, and report market intelligence, including trends, competition, and key market requirements.
• Carry out market research and monitor competitor products.

• Articulate regional-specific use cases and needs.
• Define next-generation product features based on market requirements.

• Develop technical documents such as application notes and papers.
• Represent the company at local conferences and forums.

• Visit customers and distribution partners to collect market and technology information.
• Establish and maintain long-term business relationships.

• Identify and create a value proposition for new high-value opportunity markets.
• Provide training and collaterals to Sales for effective sales.

• Manage the technical and commercial information flow between local teams and headquarters.
• Ensure all qualified customer queries are fulfilled, delivered on time, and meet expectations.

• Define and align appropriate marketing activities, including trade shows and advertising, in cooperation with MarCom and Marketing.

• Train channel partners, customers, and the local sales organization.
• Concisely report the state of the business and strategy at any time.

• University degree or University of Applied Science degree.
• 5 years of relevant marketing experience.
• Good technical understanding of motor technologies, motor control algorithm techniques, and motor drive solutions (e.g., Integrated Power modules, Discrete and Half-Bridge architectures).
• Proven ability to handle major accounts projects from promotion to production while interfacing with different teams.
• Good command of spoken and written English.
• The position requires domestic and some international travel.

• 5+ years of relevant marketing experience.
• Technical understanding of motor technologies, motor control algorithm techniques, and motor drive solutions.
• Develop and execute effective product positioning strategies to drive revenue and generate demand.
• Gather, compile, and report market intelligence, including trends, competition, and key market requirements.
• Develop technical documents (e.g., application notes and papers).
• Visit customers and distribution partners to establish long-term business relationships.
• Work with the sales team to design product marketing strategies for motor drive solutions.
• Ensure all qualified customer queries are fulfilled, delivered on time, and meet expectations.
• Carry out market research and monitor competitor products.

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