Creative Social Media Specialist (Freelance) - New Delhi, India
Tunav Nanda Studios
Delhi
Contract
Full-time
15 days ago
Company Description: TUNAV is located in Vikaspuri, New Delhi, India. We are a sustainable startup fashion brand thats bridging the vibrant heritage of Indian craftsmanship with the urban sophistication of New York City. Founded by a New Yorker, Tunav Nanda celebrates and showcases Indian ancient cultures through its innovative unisex collections, both in New Delhi and on the international stage of New York City. Our mission is to create a eco-friendly, fashion-forward brand that not only pays homage to traditional techniques but also meets the aesthetic and ethical expectations of the modern eclectic consumer. Position: Creative Content & Digital Media Specialist Location: Vikas Puri, New Delhi, India (Hybrid Role with opportunities for travel) Contract Duration: Late April to July (with potential for extension) Role Description: TUNAV invites a multifaceted Creative Content and Digital Media Specialist to join our team. This role is ideal for a dynamic individual with a deep understanding of the eclectic world of brand culture, streetwear fashion, and the creative space. You will be instrumental in crafting the visual and narrative identity of TUNAV, engaging our audience through behind-the-scenes content, graphic designs, enhanced photography, and compelling video storytelling. Responsibilities: Develop and execute innovative content strategies that align with TUNAV's ethos, focusing on sustainability, Indian craftsmanship, and the fusion of cultures. Produce behind-the-scenes content that reveals the intricacies of our design and production processes, emphasizing the brand's commitment to transparency and authenticity. Design captivating graphics for social media feeds, (Instagram, Facebook, TikTok- US, LinkedIn) ensuring consistency with the brand's visual identity and messaging. Enhance the quality of photography and video content, showcasing TUNAV's collections in a manner that highlights the brand's unique position in the eco-conscious, streetwear fashion culture. Manage content across various digital platforms, tailoring the message and format to suit diverse audiences, with a special focus on engaging the global fashion community. Embody and convey TUNAV's creative and brand culture through all forms of media, resonating with both traditional enthusiasts of Indian artisanship and aficionados of contemporary streetwear. Compensation: Competitive; discussions during the interview process will consider the applicant's experience and portfolio. Requirements: Proven experience in creating high-quality video content, with a strong portfolio demonstrating storytelling ability, creativity, and expertise in video production and editing. Exceptional understanding of social media trends and analytics, with a knack for tailoring content to platform-specific audiences. Ability to capture TUNAV's journey through a lens that emphasizes authenticity, quality, and the brand's sustainable and cultural ethos. Deep appreciation and understanding of fashion, sustainability, and the importance of bridging cultures through design. Proficiency in video editing software (e.g., Premiere Pro) and capability to produce content with various equipment (DSLR, iPhone). Creative thinker with the ability to work both independently and collaboratively, adaptable to diverse environments from studio settings to on-site locations in India and potentially NYC. Application Process: We welcome candidates who are eager to contribute to a cutting-edge fashion brand at the intersection of tradition and innovation. Please submit your resume, a cover letter articulating your alignment with TUNAV's mission and culture, and a comprehensive portfolio showcasing your work in content creation, graphic design, and digital media. As a Creative Content and Digital Media Specialist at TUNAV Menswear, you will have the unique opportunity to shape the visual and narrative direction of a brand that stands at the forefront of sustainable and culturally rich fashion. If you are passionate about creating impactful content that bridges worlds, we invite you to join our journey.