Head of Retail Marketing

Michael Page

  • Bangalore, Karnataka
  • Permanent
  • Full-time
  • 2 months ago
  • Apply easily
The Head of Retail Marketing will lead the creation and execution of innovative content strategies to drive offline brand engagement and business growth. The role is perfect for a results-oriented individual with a proven track record in Retail marketing within the Retail industry, specifically in the apparel sector.
  • Develop and implement a comprehensive content marketing strategy aligned with business objectives.
  • Oversee the creation of compelling content across digital and traditional platforms to enhance brand visibility.
  • Collaborate with cross-functional teams to ensure content consistency and alignment with marketing campaigns.
  • Analyse content performance metrics to optimise strategies for better engagement and conversion rates.
  • Manage content budgets and allocate resources efficiently to achieve marketing goals.
  • Lead a team of retail marketing, offline marketing, content, social team and manager agencies.
  • Stay updated on industry trends to incorporate best practices.
  • Build and maintain relationships with external agencies and partners to enhance content quality and distribution.
Opportunity to work with a market leader in the Retail industry.Collaborative and professional work environment.A successful Head of Retail Marketing should have:
  • A degree in Marketing, Communications, or a related field.
  • Extensive 9 -14 years of experience in content marketing within the Retail industry.
  • Strong leadership skills with the ability to manage and inspire a team effectively.
  • Proven expertise in crafting and executing content strategies that drive measurable results.
  • Excellent communication and analytical skills to interpret data and adjust strategies accordingly.
  • Proficiency in using content management systems and marketing analytics tools.
  • Must have managed agencies.
This opportunity is with a well-established, large organization in the Retail industry, focusing on the apparel sector. The company is known for its market leadership and commitment to delivering high-quality products to its customers. It provides a robust platform for professional growth and collaboration.
  • Competitive salary package based on experience and skills.
  • Comprehensive benefits.
  • Opportunity to work with a market leader in the Retail industry.
  • Collaborative and professional work environment.
  • Access to ongoing training and development programmes to enhance your career prospects.

Michael Page