Marketing Expert - AI Driven

• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
• Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
• Reviewing and optimising the design and content of all online assets including the company website and social media pages.
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
• Using A/B testing to optimise digital marketing performance.
• Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
• Working closely with the business to create an effective content marketing strategy and editorial plan in line with business objectives.
• Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales and customer retention.
• Developing and managing the editorial calendar to ensure deadlines are met.
• Generating engaging content for thought leadership pieces, websites, social platforms and marketing collateral.
• Managing relationships with external marketing agencies.
• Ensuring consistency of brand voice, style and tone across all content.

• You have at least 3 years experience ideally in Content Marketing or Digital Marketing within IT industry.
• You have the ability to develop engaging content for a wide range of audiences.
• You are a creative marketing professional, preferably with a strong content creation and writing background.
• You have working knowledge of experience and expertise, AI & Automation Proficiency, communication skills, Technical skills, Analytical skills, Leadership and Collaboration
• Experience within would be a strong advantage.
• You possess strong analytical skills and are comfortable dealing with numerical data
• You are a strong team player who can manage multiple stakeholders
• You are a strong networker & relationship builder

• Opportunity within a company with a solid track record of performance
• Leadership Role
• Strong opportunities to progress your career

AlgoGI Technologies LLP