Lead Generation Specialist - Qureos

Qureos

India
Permanent
Full-time

19 days ago

Qureos is seeking a highly motivated and results-driven Lead Generation Specialist to join our dynamic team. As a Lead Generation Specialist, you will play a crucial role in driving the growth of our company by generating leads and increasing brand awareness. This is an exciting opportunity for someone who is passionate about marketing, has excellent communication skills, and a strong understanding of demand generation strategies.Key Responsibilities:- Develop and execute demand generation strategies to drive lead generation and increase brand awareness
- Collaborate with the marketing team to create engaging content for various channels such as email, social media, webinars, and events
- Utilize marketing automation tools to create and manage campaigns
- Conduct market research and analyze data to identify target audiences and industry trends
- Monitor and track campaign performance and provide regular reports to the marketing team
- Work closely with the sales team to ensure leads are qualified and handed off effectively
- Continuously optimize demand generation strategies to improve conversion rates and ROI
- Stay updated on industry best practices and trends to drive innovation in demand generation effortsRequirements:- Bachelor's degree in Marketing, Communications, or related field
- Proven experience in demand generation, preferably in the B2B SaaS industry
- Strong understanding of marketing automation tools such as HubSpot, Marketo, or Pardot
- Excellent written and verbal communication skills
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Self-motivated and able to work in a fast-paced, deadline-driven environment
- Ability to collaborate with cross-functional teams and build strong relationships
- Knowledge of SEO, SEM, and social media marketing is a plus

Qureos

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