Digital Marketing

  • Chandigarh
  • Permanent
  • Full-time
  • 2 months ago
Job Title: Social Media ManagerLocation: Chandigarh (On-site)Experience Required: Minimum 3 yearsQualification: Graduate + Certified Course in Digital Marketing (Mandatory)Key Responsibilities
  • Social Media Strategy & Execution:
  • Build and implement performance-focused strategies across Meta, LinkedIn, Twitter, Instagram, and YouTube.
  • Paid Campaign Expertise:
  • Manage full-funnel ad campaigns on Meta (Facebook & Instagram) and Google Ads. Should know targeting, optimization, retargeting, A/B testing, and budgeting inside out.
  • Analytics & Performance Tracking:
  • Use Meta Business Suite, Google Ads Dashboard, GA4, and other tools to track KPIs. Share detailed monthly and campaign-wise performance reports.
  • Algorithm Mastery:
  • Deep understanding of how algorithms work across platforms. Ability to adjust strategy to maximize organic reach, engagement, and conversions.
  • Creative Supervision:
  • Collaborate with writers, designers, and video teams to create high-performing content (posts, stories, reels, shorts).
  • Community Engagement:
  • Own the voice of the brand. Manage DMs, comments, queries, and online reputation.
  • Content Calendar & Coordination:
  • Build monthly calendars, get client approvals, and ensure timely execution.
  • Industry Trend Watcher:
  • Stay updated on latest platform changes, ad formats, tools, trends, and best practices.
Must-Have QualificationsCertified course in Digital Marketing from a reputed platform (Google, Meta, HubSpot, Coursera, etc.)In-depth working knowledge of Meta Ads Manager and Google AdsHands-on experience with social media tools like Hootsuite, Buffer, Canva, ChatGPT, etc.Strong command over algorithm behavior and content ranking logicExcellent English communication (written + spoken)Ability to manage 610 brands simultaneouslyWhat Youll GetCreative freedom & exciting brandsLearning sessions & skill workshopsA growth-focused environmentBonus, Coffee, campaigns & collaboration

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