
Creative Content Lead
- Bangalore, Karnataka
- Permanent
- Full-time
- Own & refine FYERS’ tone of voice across Instagram, LinkedIn, YouTube, WhatsApp, our website, and beyond.
- Manage & track a growing library of content assets—scripts, posts, carousels, infographics, hashtags, and captions.
- Collaborate with internal writers and creators to sharpen hooks, build payoff-driven narratives, and bring entertainment into complex financial topics.
- Provide story-first guidance on content structure, formats, and storytelling techniques.
- Work on and write strategic brand communication projects across multiple channels.
- 4+ years in content or editorial roles, preferably in finance, fintech, or business storytelling.
- Strong understanding of social-first copy, editorial systems, and content calendars.
- Familiarity with the Indian stock market, trading language, and financial memes.
- Excellent grasp of structure, pacing, and attention-holding techniques for online content.
- Ability to write and think in Hinglish for a diverse, Pan-Indian audience.