Job Description:Campaign Associate profile:We are seeking a passionate and results-driven Campaign Associate to join our growing team. In this role, HE/SHE will be responsible for developing and executing strategic digital marketing campaigns across various channels to drive brand awareness, generate leads, and achieve our business objectives for various products.Responsibilities:
Develop and implement comprehensive digital marketing strategies aligned with business goals and target audiences.
Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.
Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.
Manage and optimize websites and landing pages for better user experience and conversion rates.
Analyze campaign performance using data and metrics to identify opportunities for improvement and optimization.
Stay updated on the latest digital marketing trends and technologies and recommend their implementation when relevant.
Collaborate with internal teams to ensure seamless campaign execution and alignment.
