Senior Manager - Product Innovation
Godrej & Boyce View all jobs
- Pune, Maharashtra
- Permanent
- Full-time
- Assist in defining and recommending the right product mix for new real estate projects.
- Help develop USPs by identifying customer needs and emerging market trends.
- Support research to recommend innovative features addressing customer pain points and aspirations.
- Conduct competitor benchmarking and consumer research in collaboration with the Head Office teams.
- Provide insights to support land acquisition decisions based on desirability, sales performance, and pricing strategies.
- Contribute to the development and refinement of product innovation processes, templates, and standards.
- Support the implementation of standardized processes across different regions.
- Work closely with internal teams (Marketing, Design, Sales) and external vendors for smooth project execution.
- Assist in value proposition testing with stakeholders, including channel partners and potential customers.
- Support product training sessions for the sales team during project launches and ongoing phases.
- Provide guidance to regional teams on market positioning and pricing strategies.
- Successful support in product launches with well-defined USPs and optimal product mix.
- Effective training and support for the sales team to enhance performance.
- High-quality market research and competitive insights.
- Timely delivery of innovative ideas and standardized processes.
- Improved customer satisfaction and strengthened market positioning.
- MBA or Master’s in Construction Management from a reputable institution.
- Bachelor’s degree in Civil Engineering or Architecture preferred.
- 10+ years of experience in product innovation, marketing strategy, or related roles within the real estate or construction sector.
- Strong understanding of the real estate industry and technical aspects of construction.
- Strong analytical, problem-solving, and decision-making skills.
- Excellent communication, presentation, and interpersonal abilities.
- Ability to analyze consumer insights, identify market gaps, and suggest effective solutions.
- Creative thinker with a proactive, learning-oriented mindset.
- Strong team player with the ability to collaborate across cross-functional and cross-regional teams.