Marketing Manager

• Develop marketing concepts aligned with business objectives and campaign briefs

• Liaise with creative agencies for campaign creatives, content, and artworks

• Plan and execute integrated marketing campaigns across channels

• Stay updated with marketing trends and implement relevant strategies

• Drive social media calendar including creatives, captions, and content planning

• Plan and execute paid marketing campaigns for lead generation

• Manage geographical boosting for brand awareness and engagement

• Implement 360-degree digital marketing across platforms

• Track performance metrics including enquiries, engagement, and conversions

• Manage analytics and reporting with agencies and stakeholders

• Plan keyword strategy and manage SEO-driven blog content

• Manage GMB optimization and online review strategy

• Update website with new content, FAQs, and media assets

• Coordinate with vendors for brochures, renders, and promotional collaterals

• Manage media partnerships and brand collaborations with publications

• Plan and execute marketing events and brand collaborations

• Coordinate gifting hampers, inserts, and promotional activities

• Track marketing spend versus performance and ROI

• Prepare and share campaign performance reports with stakeholders

• Coordinate product photoshoots, video shoots, and content production

• Scout and manage vendors for shoot and production activities

• Oversee editing cycles and final content delivery

• 7+ years of experience in marketing or brand management

• Master's degree in Marketing, Business Administration, or related field

• Strong knowledge of marketing strategy and brand positioning

• Expertise in digital marketing and social media management

• Paid campaign management and lead generation experience

• SEO, website content management, and keyword planning knowledge

• Vendor, agency, and stakeholder management skills

• Campaign planning and multi-channel execution expertise

• Performance tracking, analytics, and ROI measurement skills

• Strong communication and presentation abilities

• Leadership and cross-functional collaboration skills

• Excellent time management and organizational skills

• Experience working with luxury or premium brands preferred

• Event marketing and PR coordination experience (nice to have)

• Influencer marketing and brand partnership exposure

• Content production and photoshoot coordination experience

• Knowledge of marketing automation tools and analytics platforms

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