Adobe Experience Platform/CDP Lead Engineer
- Hyderabad, Telangana
- Permanent
- Full-time
- Lead the end-to-end implementation, design, development, and deployment of solutions on Adobe Experience Platform (AEP), including Real-Time CDP, Journey Orchestration, and Customer AI.
- Lead solution evaluations of new AEP feature sets (e.g., Alloy.js, Attribution AI, Customer AI, Data Science Workspace).
- Define and implement data strategies for customer segmentation, personalization, and activation across channels.
- Collaborate with business stakeholders to align AEP capabilities with marketing, analytics, and customer experience goals.
- Develop scalable and secure data pipelines for ingesting, transforming, and activating customer data using AEP tools like Data Collection, Data Lake, and Identity Services.
- Design and implement schemas using XDM (Experience Data Model) and ensure data governance and compliance.
- Integrate AEP with other Adobe Experience Cloud products (e.g., Adobe Analytics, Adobe Target, Adobe CJA, AEM) and third-party systems (e.g., CRMs, DMPs, cloud data warehouses).
- Provide thought leadership in Customer Data Platforms (CDPs) and Data Management Platforms (DMPs).
- Conduct training sessions and create documentation for end-users and stakeholders.
- Provide expert knowledge on APIs and how an integration can be leveraged to achieve a desired outcome, indicating potential scenarios to consider before implementing.
- Monitor system performance, troubleshoot issues, and ensure data integrity and security.
- Stay updated with AEP product updates and best practices to continuously improve system usage.
- Bachelor’s or master’s degree in computer science or related field.
- 6-8 years of experience in Adobe Experience Platform (AEP) development
- Strong proficiency in JavaScript, Python, RESTful APIs, JSON, and XML.
- Experience with data warehousing, data modeling, and data quality best practices.
- Expertise in Adobe Launch and Web SDK.
- Deep understanding of AEP suite, including XDM, Web SDKs, and APIs.
- Experience integrating AEP with Adobe Target, Customer Journey Analytics, Adobe Campaign, and other MarTech platforms.
- Design and develop data pipelines and integrations using AEP.
- Implement data modeling, governance, and security best practices.
- Troubleshoot and resolve data quality issues and performance bottlenecks.
- Collaborate with marketing, product, and data science teams to enhance customer experience.
- Familiarity with data privacy regulations including GDPR, CCPA, and DPDP Act.
- Analyze data trends to provide business intelligence and recommendations.
- Familiarity with Agile methodologies and project management principles.
- Excellent problem-solving, communication, and stakeholder management skills.
- Ability to work independently and lead cross-functional initiatives.
- Strong verbal and written communication skills to articulate ideas and collaborate with cross-functional teams.
- Experience with one of the public cloud providers AWS, Azure or GCP.
- Experience using AI-powered coding assistants such as GitHub Copilot or Claude.
- Adobe Certified Expert – Adobe Experience Platform or equivalent certifications.
- Experience with Adobe Experience Platform Web SDK and Mobile SDK.
- Knowledge of Adobe Journey Optimizer and Customer AI.
- Exposure to marketing automation platforms and customer data platforms (CDPs).