Sr Manager, Service Management (Experience Metrics & Customer Sentiment Lead)
McDonald's View all jobs
- Hyderabad, Telangana
- Permanent
- Full-time
- Establish methods and leverage industry best practices for measuring customer feedback, customer sentiment and service experience
- Enable data-driven experience improvements by defining, measuring, and analyzing customer sentiment and behavioral metrics across all service interactions
- Define and implement customer feedback metrics & KPIs: CSAT, CES, NPS, XLA indicators
- Design and maintain survey frameworks (transactional, periodic, event-based)
- Establish methods and leverage industry best practices for customer sentiment analysis, (e.g. text analytics, emotion detection, trend analysis)
- Establish methods and leverage industry best practices for behavioral analytics (e.g. clickstream, abandonment rates, channel usage patterns)
- Establish experience improvement plans based on actionable insights & experience KPIs.
- Create dashboards & scorecards on service experience for leadership and operational teams
- Govern data collection standards (frequency, timing, sampling, privacy compliance)
- Conduct quality control checks on service touchpoints to help identify inconsistencies or deviations and support timely corrective actions that protect the integrity of the experience
- Drive the build of the business case and strategic approach for the ServiceNow experience layer, aligning platform architecture with user needs and enterprise goals
- Support the design and activation of the enterprise-wide strategy of the common user experience and digital engagement layer across GBS
- Assist in the development of communications, training, and enablement materials related to service experience initiatives to drive awareness, stakeholder readiness, and successful adoption of design changes
- Bachelor's degree required, MD preferred
- 8+ years of experience supporting or driving strategy and planning within large, complex organizations, with demonstrated impact on service delivery, operational efficiency, or experience transformation
- Experience in defining & implementing customer feedback metrics & KPIs (CSAT, CES, NPS, XLA, etc.
- Experience with both attitudinal metrics and behavioral metrics and insights
- Experience with enterprise service platforms such as ServiceNow or equivalent
- Experience in persona-based design, service journey mapping, and process simplification
- Comfortable navigating ambiguity and fast-evolving environments, with a proactive mindset and the ability to bring structure and clarity to complex challenges
- Strong, professional interpersonal and communications skills, both verbal and written
- Highly organized and detail-oriented, with the ability to manage competing priorities and maintain high-quality output in a fast-paced and ambiguous environment