Lead Digital Content Delivery Specialist
- Bangalore, Karnataka
- Permanent
- Full-time
Delta Air Lines (NYSE: DAL) is the U.S. global airline leader in safety, innovation, reliability and customer experience. Powered by our employees around the world, Delta has for a decade led the airline industry in operational excellence while maintaining our reputation for award-winning customer service. With our mission of connecting the people and cultures of the globe, Delta strives to foster understanding across a diverse world and serve as a force for social good. Delta has fast emerged as a customer-oriented, innovation-led, technology-driven business. The Delta Technology Hub will contribute directly to these objectives. It will sustain our long-term aspirations of delivering niche, IP-intensive, high-value, and innovative solutions. It supports various teams and functions across Delta and is an integral part of our transformation agenda, working seamlessly with a global team to create memorable experiences for customers.Responsibilities:
- Partner with strategy team to launch personalized campaign content using JSON templates, HTML offers, modular code, and frontend frameworks via Adobe tools
- Translate technical documentation into user-friendly content and configurations that support dynamic messaging and audience targeting.
- Manage content deployment across testing and production environments, ensuring accuracy and performance.
- Responsible for day-to-day operations of personalized content, including message updates, campaign adjustments, audience segmentation, and configuration changes.
- Constructive experience targeting activities with the right audience and priority of position
- Document all campaign takedowns and launches as they happen in real time
- Lead our workflow innovation to create efficiency in campaign launches and operations
- Write, edit, and QA UX campaign builds (e.g., banners, modals, landing pages, in-app messages).
- Configure personalized content variations based on audience segments and behavioral triggers
- Review the campaign calendar and prioritize tasks for upcoming launches. Attend daily stand-ups or syncs to ensure smooth campaign operations delivery.
- Possess a Bachelors degree in computer science, information systems, digital operations or related field
- 6-10 years experience in digital content operations, web production, or campaign execution withing e Commerce, or marketing technology environments
- Ability to work with JSON templates and translate technical documentation into operational configurations.
- Results-oriented mindset with a focus on accuracy, efficiency, and strategic execution.
- Strong communication skills, strong attention to detail.
- Basic knowledge of web development technologies such as HTML, CSS, and JavaScript.
- Understanding of web and mobile guidelines, accessibility standards, and responsive design principles.
- Consistently prioritizes safety and security of self, others, and personal data.
- Embraces diverse people, thinking, and styles.
- Strong cross functional collaboration
- Solid foundation in Adobe tools such as Target, Adobe Journey Optimizer
- Previous retail, airline, or e-commerce design experience
- Proficient understanding of web markup, including HTML5 & CSS3, as well as DOM manipulation and client-side scripting
- Effective understanding and working knowledge of JavaScript, TypeScript, Angular and/or React, Vue.js or other frontend framework experience
- Good understanding of asynchronous request handling, Single Page Applications, and AJAX