Responsibilities : - Campaign Creation : Plan, execute and manage PPC Campaigns across various platforms like Amazon, Google Ads, Facebook Ads, and other platforms ensuring campaign performs meets or exceeds KPIs.- Campaign Management & Optimization : Optimize campaigns on an ongoing basis to improve performance, including bid adjustments, ad scheduling, and A/B testing.- Reporting & Analysis : Together with a Data Analyst you will analyze campaign data and provide insights and recommendations to improve campaign performance and ROI on weekly and monthly basis.- External Tools : Use external tools like Helium 10, Google Analytics etc. to get a better grip on the campaigns, data, and keywords. Setting up harvesting rules for bids and keywords are examples of components that have to be implemented.- Strategies : Collaborate with other members of the marketing team to align PPC campaigns with overall marketing strategy.Requirements :- At least 1 year of experience as a PPC Specialist.- Proficient in Excel.- Fluent in spoken and written English.- You know everything about the different Advertising campaign types.- Experienced in improving ad performance and increasing conversion rates.- Knowledgeable in ACoS and T-ACoS optimization.- Detailed oriented and able to align metric to business goals.- Proactive and responsible. This will be a new department in our company, so it requires a lot of own initiative. (ref:updazz.com)