An effective job title wiil typically include a general term, the level of experience and any special requirements. The general term will optimize your job title to show up in a general search for jobs of the same nature. The level of experience will help you attract the most qualified applicants by outlining the amount of responsibility and prior knowledge required. And if your position is specialized, consider including the specialization in the job title as well. But avoid using internal titles, abbreviations or acronyms to make sure people understand what your job posting is before clicking. Work with the on-site Social Media Manager to create and implement campaigns Develop content calendars on a weekly and monthly basis for company brands Monitor analytics with social media team to identify viable ideas Create engaging blog and social media content Assist in the general distribution of press releases and media alerts Provide support to our marketing team at live and online events