Digital Marketing Executive

Great Bell HR Consultancy Services

  • Ernakulam, Kerala
  • Rs. 4,80,000 per year
  • Permanent
  • Full-time
  • 2 months ago
Company OverviewGREATBELL HR Consultancy Services PVT LTD is a dedicated human resources services firm situated in Cochin, Kerala. With a focus on technical and hospitality manpower recruitment, we collaborate with around 500 companies across India. As a small yet dynamic team of 2-10 employees, we are committed to providing exceptional recruitment solutions to our clients.Job OverviewLeading Business Management and Finance Consulting Compaby in Kochi looking for Snr. Digital Marketing Executive for immediate appointment. Work locations spans across various districts including Ernakulam, Cochin, Thrissur, Kottayam, Palakkad, and Alappuzha. The candidate will be responsible for executing and optimizing digital marketing strategies to enhance online brand presence and customer engagement.The Senior Associate, Digital Marketing will play a pivotal role in driving digital growth and success for our clients. He will be responsible for working closely with clients to understand their business objectives and develop tailored digital marketing strategiesQualifications and Skills
  • Proven experience in utilizing Google Analytics (Mandatory skill) to track and measure web traffic and make informed marketing decisions.
  • Skilled in SEO Optimization (Mandatory skill) to improve search engine rankings and drive organic traffic growth.
  • Hands-on experience with PPC Campaign Management (Mandatory skill) to create, manage, and optimize pay-per-click advertising strategies.
  • Proficient in crafting and executing effective content marketing strategies that align with business goals.
  • Experience in Social Media Advertising to increase brand awareness and facilitate customer engagement across platforms.
  • Adept with Email Marketing Platforms to design, send, and analyze email campaigns that effectively reach target audiences.
  • Knowledge of Google Ads for creating and managing advertising campaigns that boost visibility and conversions.
  • Ability to apply Conversion Rate Optimization techniques to improve the percentage of users taking desired actions on web properties.
Roles and Responsibilities
  • Develop and execute digital marketing campaigns that align with business objectives and drive qualified leads.
  • Analyze and report on website traffic and PPC campaigns using Google Analytics to optimize performance.
  • Implement SEO best practices to increase organic search visibility and traffic.
  • Manage and optimize paid search campaigns on platforms like Google Ads to ensure maximum ROI.
  • Create and manage content marketing initiatives to attract, engage, and convert target audiences effectively.
  • Conduct social media advertising campaigns to build brand awareness and engage with the community.
  • Design and execute email marketing strategies to nurture leads and promote company services.
  • Collaborate with cross-functional teams to ensure cohesive marketing strategies across all channels.

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